Experience Created

Brand / Packaging

Alfabet Furniture

Client

Alfabet Furniture

Experience Created

Brand / Packaging

Designed for shared office environments, Alfabet has developed multi-functional furniture that strikes a balance between privacy and collaboration. In creating a brand strategy and identity, Caava focused not he dutch inspired form of the furniture. The structured logo, bold typeface, and high contrast color palette highlight the simplistic, yet functional and versatile nature of Alphabet. Since the launch of the brand, Alphabet has introduced several new product lines and has begun to furnish cowering spaces world-wide.

PRIMARY LOGOS
LOGO MARK
LOGO MARK INSPIRATION
COLOR PALETTE
TYPOGRAPHY
PRODUCT SCHEMATICS
STATIONERY DESIGN

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