FOR THE LOVE OF CANDY
Our approach on this design was keeping text/copy to a minimum while utilizing custom illustration to show FTLOC's process. Paired with big, fun buttons, navigation, and typography the site is an easy, engaging read. Because after all, who is really reading extensive amounts of copy on websites these days? This platform is designed to communicate quickly and efficiently to FTLOC's potential customers and gives them a toolset to provide faster service to clients.
Our approach on this design was keeping text/copy to a minimum while utilizing custom illustration to show FTLOC's process. Paired with big, fun buttons, navigation, and typography the site is an easy, engaging read. Because after all, who is really reading extensive amounts of copy on websites these days? This platform is designed to communicate quickly and efficiently to FTLOC's potential customers and gives them a toolset to provide faster service to clients.
IDENTITY
WEBSITE
ILLUSTRATIONS
© 2011 CAAVA DESIGN INC.